I’m in Vogue!

That’s right- I’m in the July issue of Vogue US. How cool is that! No, I didn’t make it onto the cover (Katy Perry got the honor), but you can find the pop-up magazine ad inserted in the middle of the issue. This is part of the media campaign to promote the new line of make-up developed by Alber Elbaz for Lancôme.  You may have heard about the limited edition pop-up press kit I created for this project in the last blog post. You also may remember that the press kit was for industry folks only, so this special pop-up magazine ad is the only keepsake available to the public – making this a great collector’s item.  Speaking of collecting, I am trying to collect all the international editions of the magazine that feature this pop-up.  So I am proposing a global scavenger hunt and want my friends and fans to help me all SIX versions!  Not only is the pop-up insert featured in Vogue US – but it can be found in Vogue China, Vogue Netherlands (in French and also English versions), Vogue Belgium and the magazine, Telva in Spain.  For those fans in other countries, I have shared a video of the pop-up ad for you to enjoy.  Now let’s go hunting at magazine stands and hair salons around the world for this cool pop-up!

~Kyle

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